Apple Launches Free App of the Week

Apple Launches Free App of the Week – 

Apple appears to have introduced a new “Free App of the Week” promotion to its App Store, offering up a different iOS title each week that won’t cost you a penny. 

This week’s choice is Cut the Rope: Experiments, which is free on both iPhone and iPad.The Cupertino giant published a tweet yesterday announcing that Cut the Rope: Experiments was the free application of choice for this week. 

The app generally sells for $0.99 (0.79 EUR) for the iPhone version and $1.99 price (1.49 EUR) on the iPad.

Even as Apple has previously offered some apps for free through its App Store Facebook page, the new promotion frankly through the App Store will make such offers more visible to users.

     As the official App Store Twitter account posted earlier today, Cut the Rope: Experiments is their “Free App of the Week”, which as far as we can tell is the first of its kind.Now, don’t get me ill-treat, Cut the Rope: Experiments is an brilliant game and you should go download it immediately if you place of protection’t already, no matter what the promotion is. But it will be fascinating to see if this is something that Apple keeps doing each week, and I’d be curious to know how they choose on which games or apps to promote.

In addition to this, Apple has made one other exchange to the App Store. The “Staff Favorites” sections that includes a selection of recent iOS titles that Apple staffers feel are worth taking a look at has now been renamed “Editors’ Choice.” And there seems to be a lot more focus on this category, too, with chosen apps now featured in the scrolling banner that sits at the top of the App Store both within iTunes on a computer, and on iOS devices.